Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

Test

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Rows of barrels of Jura whisky
A modern brass light fixture
A mobile mock-up of the Corigin site

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

Test

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

The Liz logo overlayed on a photo featuring green leaves in a simple vase

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Front and back of Liz business cards. One side is printed in yellow and the logo is embossed

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

A mobile mock-up of the Liz website

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

JW Marriott Turnberry Miami logo overlayed on a photo of tropical leaves

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Textured, hard-cover menu with metallic, embossed Soff's logo
The Soff's cocktail menu with spacious layout and sans serif type
A branded Tidal Cove towel with a graphic design
A photo of a family relaxing at Tidal Cove. The children are floating in branded intertubes

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

JW Marriott Turnberry Miami logo overlayed on a photo of tropical leaves

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Textured, hard-cover menu with metallic, embossed Soff's logo
The Soff's cocktail menu with spacious layout and sans serif type
A branded Tidal Cove towel with a graphic design
A photo of a family relaxing at Tidal Cove. The children are floating in branded intertubes

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Rochambeau

Inviting you to live the life of a “bon vivant,” Rochambeau brings the energy and flavors of France to the heart of Boston. We infused that same attitude into the design with a bold color palette and tongue-in-cheek wordplay.

Brand Positioning, Naming, Visual Identity, Copywriting, Print, Signage

Test

Let’s French!

We tapped into the freewheeling spirit of a Parisian cafe while evolving the design and experience to feel more modern. By pairing thick, sans serif fonts with hand drawn illustrations and script, we created a fresh balance.

Croissants to champagne.

Home Studios designed an environment that transitioned from a functional cafe to a bustling late-night destination. Our design followed suit by playing with color and scale.

Client: Blue Flag Partners & Lyons Group
Interior Design: Home Studios
Photography: Matt Kisiday

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